|CLENT|
文悅新青年體 : 友愛綠豆沙牛乳
YUAl MUNG BEAN MILK is a Taiwan-based beverage brand, using traditional ways to produce their drinks without artificial flavours. They striving to bring the warmth and nostalgia of early-Taiwanese hospitality. I expressed the early pictorial style of Taiwan in the 1950s, aiming to bring the customers back to the time when grand-ma was young.
|DESIGN IDEAS|
REFERENCE /
The main concept is from the traditional window grills in Taiwan. Because of the complicated production process, it is rare to see these beautiful window grills in new houses today.
|DESIGN DATE|
2018
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Time – 2018
IDENTITY CONCEPT – Yun-Yu Lee
TYPOGRAPHIC – Yun-Yu Lee
LOGO DESIGN – Yun-Yu Lee
PACKAGING DESIGN – Yun-Yu Lee
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